”Be-with” is a conceptual designer clothing brand with a twist. The twist being that ”Be-with” clothing has secret passages for skin-on-skin hugs, that allow us to communicate through touch and feel each other closer.
The creators of clothing brand ”Be-with”, trust scientific studies about its physical aspects and impact on human psychological comfort. The 75-year-long Harvard Grant study states that the warmth of relationships throughout life has the greatest positive impact on life satisfaction. Whereas physiology studies suggest that there are two main hormones embodying warmth in relationships in the long run: vasopressin and oxytocin. While vasopressin is a hormone mostly released during sex, oxytocin can be released with a simple touch, hugging, talking and being together.
”Be-with” wants to encourage actions that will release the bonding hormone – oxytocin. Hence, the touch-through clothing boosts mutual couple chemistry, literally. Inspired by the Grant study, the creator got carried away with a new business idea – to create an unprecedented clothing collection for couples.
”Be-with” is a conceptual designer clothing brand with a twist. The twist being that ”Be-with” clothing has secret passages for skin-on-skin hugs, that allow us to communicate through touch and feel each other closer. The human touch is like a lightning conductor for stress relief. The passages do not reveal skin and cold does not get through them. The garments are made of selected, pleasant for the touch fabrics with STANDARD 100 by OEKO-TEX. Be-with garments are locally produced, from fabrics made in the EU, we ensure fair-pay and our products are made to last, due timeless design and easy maintenance. Be-with design is protected by EU IPO certification.
The main aim of the clothing brand ”Be-with” isn’t just to conquer a place in the already saturated fashion world, but to offer a unique product that caters to the natural human desire for warm, affectionate touch. The brand values relationships and offers innovative ways to keep the bond between partners strong in the long-term.